PPC Advertising(Pay-Per-Click )
Turn searches into business with Google Ads and Facebook Ad
campaigns that fit within your budget
Hard At Work For You Pay-Per-Click Advertising Benefits
Hard At Work For You Achieve Effective Pay-Per-Click Advertising Campaigns with Highstreet
Pay-Per-Click Advertising is a type of digital marketing in which advertisers pay a fee each time someone clicks their ad. The most popular form of PPC is Search Engine Advertising, where advertisers bid for keywords and ad placement.
How and where your ads are delivered depends on how much you are willing to pay for each click per search query and on how well-structured and managed your campaigns, ad groups and ads are.
Are you ready to achieve higher conversions and results from your Pay-Per-Click Advertising? Highstreet will set up, monitor and manage your campaigns to bring you relevant clicks at the lowest cost possible.
Hard At Work For You Frequently Asked Questions
What is pay per click (PPC)?
When customers search for certain services or products in the search bar, ads are delivered on the page along with other content (other PPC ads and naturally occurring website pages). The advertiser only pays when the ads are clicked on, thus the term Pay Per Click.
Where are Pay Per Click (PPC) ads shown on the internet?
Any website that has agreed to be a part of the Google network will also display PPC ads and get a part of the revenue when an ad is clicked on.
Where should we run PPC ads?
Other web channels make sense if you’re targeted different age groups and segments of the population. Highstreet Advertising can help you determine where the best place will be for your ads.
What are the benefits of running PPC ads?
A daily budget can be set and ads can be paused or started when needed. Ads can have multiple versions and Google (or other provider) will the deliver the ads that are performing the best to the potential client.
Ads can be delivered to general areas or very specific zip codes. This comes in handy when you are trying to own all of Tacoma or just a small area around a shopping center.
What are the different parts of a PPC ad?
Most PPC ads are very basic. They allow for a simple headline, a display URL (your website address), destination URL (which page on your website will the ad go to), and a description about your business or the services that you are highlighting. All of these are very limited to character count, Google limits headlines to 25 characters (including spaces) per line.