HIGHSTREET ADVERTISING BLOG

Your source for information on marketing, branding, advertising, SEO, Google AdWords and more!

Marketing your business with drone photography

What did we do before amazing technology like drones? Before drones, capturing aerial photography was no easy task. Over a decade ago, one of our real estate developer clients purchased a marketing package. This package included multiple pages in a real...

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Why Google My Business Matters — How to Claim Your Listing

Google My Business or Google Maps is the most effective, free marketing tool in today’s digital world. Making sure that your map is claimed or verified is absolutely necessary for today’s marketplace. The easiest way to check whether your business is claimed and...

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Why HTTPS and SSL Matter for Your Website

At Highstreet Advertising we pride ourselves in keeping  websites safe and secure. With this in mind, we want to inform you of recent changes Google has made concerning http and https that will directly affect how your website is viewed and perceived as...

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What’s the Big Marketing Idea?

Once you’ve determined the best position for your brand, the next step is figuring out how you’re going to occupy that position in the minds of your target audience. Hence the "next big marketing idea". You’ll need a strong message that ties you to your position in...

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